Spaaza’s Mailchimp Integration

Automate the customer communication for your incentives

Mailchimp is an increasingly popular way for organisations to run email marketing, with its Mandrill product enabling you to send personalised event-driven email to your customers.

As a Spaaza user you can now easily configure personalised client emails with Mailchimp.

How to integrate your Mailchimp account with Spaaza?

If you already use Mailchimp for your email marketing then integrating it with Spaaza is straightforward:

1. Create email templates for each type of campaign
2. Export those templates into Mandrill
3. Configure ‘rules’ in Mandrill to define which template should be used for each type of email campaign

Which Spaaza incentives can trigger an automised email?

The ease of use of Mailchimp and Mandrill allow you to easily configure your campaign with very little overhead.

Additionally, by using Spaaza’s Mailchimp integration you can easily configure campaigns that will allow you to:

• Notify your customers if they have received rewards, vouchers, or points.
• Inform your customers if their loyalty status has changed.
• Let your customers know when their vouchers are about to expire.

By using Spaaza’s Mailchimp integration you can provide your customers with uniquely relevant and personalised information and radically improve the efficiency and efficacy of your email marketing campaigns.

In short, using Spaaza’s console app to run concurrently with your Mailchimp email campaigns is simple and easy.

Let us know if this update was useful to you, or share your feedback and ideas with us here at Spaaza at info@spaaza.com